Head of marketing

Overview

Kilimanjaro Live is recruiting a Head of Marketing to lead the marketing function across its live music, comedy, theatre, spoken word and events programme. The role centres on digital-first campaigns that drive ticket sales and audience growth, alongside leading a team and managing promoter and artist relationships. The post reports to the Director of Commercial Operations and carries departmental and promoter budget responsibility.

What you'll do

• Set a digital-first marketing strategy focused on ticket sales and audience growth.
• Lead, coach and organise the marketing team, building a scalable operating model for a high-volume environment.
• Oversee campaign planning, optimisation and post-campaign analysis, with timely plans and spend reporting for promoters.
• Manage departmental and promoter marketing budgets, and select, brief and evaluate agencies.
• Act as the main marketing contact for promoters, agents, artists and senior internal leaders.

What you need

• Eight to twelve or more years of experience in entertainment or live events marketing, ideally in UK live music.
• Proven record of running multi-channel campaigns with measurable commercial results.
• Hands-on experience of digital acquisition, including paid social, search, CRM and automation.
• Strong analytical skills in attribution, optimisation and dashboard reporting.
• Experience overseeing agencies and contractors and leading a marketing team.