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Senior Analyst, Analytics/Insights

Hybrid, New York, United StatesHybridHead/directorPosted 14 days ago
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Overview

This hybrid Marketing Science Director role is based in New York and sits within the Critical Mass agency. It leads measurement strategy and analytics across client accounts and campaign types, and it leads a team of analysts.

What you'll do

  • Lead end-to-end measurement strategy across several client accounts and campaign types.
  • Build measurement plans that align with client objectives.
  • Analyse performance across channels and maintain dashboards for reporting and decisions.
  • Explain complex technical concepts to non-technical audiences.
  • Supervise and develop a team, setting priorities, timelines and training.
  • Oversee a testing programme and coordinate multi-stage projects across contributors.

What you need

  • 10+ years in the marketing industry, including 5+ years in media analytics and 5+ years managing teams in online measurement.
  • Demonstrated expertise in at least two areas such as tracking, reporting, testing, data integration or statistical modelling.
  • Hands-on experience with Tableau or similar BI tools.
  • Knowledge of traditional, digital and search advertising planning and execution.
  • Strong presentation and collaboration skills across creative, tech, media and client teams.

Pay

Salary range $130,000 to $150,000 USD.

Key facts

Office days
Minimum of three days a week in the office.
Benefits
Global maternity and parental leave, Competitive benefits packages, Vacation, compassionate leave, personal and sick days, and flex days, Access to online services for families and new parents, Early dismissal at 3:00 PM local time every Friday, Internal learning and development programmes, Enterprise-wide employee discounts

About Momentum Worldwide

See all 67 roles

Momentum Worldwide is an experiential agency that creates brand experiences and customer-facing activations.

Size
1001-5000
Headquarters
Stamford, Connecticut, United States
Sectors
corporate events, Sports events
Open roles
67
Website
momentumww.com

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