Summary
Informa Markets Japan is recruiting a newly created marketing communications manager in Tokyo to lead branding, PR and corporate communications across its portfolio of exhibitions. The role reports to the Marketing Director, works with project, sales and overseas teams, and manages external agencies. Strong B2B marketing, localisation and English-language experience are required.
What you will do
- Lead cross-functional marketing communications for exhibitions run by the Japan office
- Plan and oversee brand positioning, tone of voice and campaign concepts for exhibitions
- Develop and manage PR, press releases and corporate communications
- Direct external agencies and partners, and coordinate with sales and project teams
- Create messaging and content for exhibitor and visitor audiences, including overseas collaboration
Requirements
- Professional experience in marketing communications, branding, PR or corporate communications
- Experience in B2B marketing or B2B communications
- Experience localising global content for the Japanese market rather than simply translating it
- Experience managing external advertising, PR or creative agencies
- Business-level English
About Informa
See all 15 rolesInforma Festivals runs global B2B business festivals, including Money20/20, Cannes Lions and Black Hat.
- Size
- 5001+
- Headquarters
- United Kingdom
- Sectors
- Conferences, Corporate in-house, Exhibitions
- Open roles
- 15
- Website
- informa.com
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